Just Vanilla Bakes

Fresh Pastries + Coffee from Guillermo Salinas

622 Duling Avenue
Jackson, Mississippi 39216

Just Vanilla Bakes Pastry Case wide

The creation of local artist and baker Guillermo “Billy” Salinas, Just Vanilla Bakes is a wholesale and retail bakery located in Duling Hall on the street-level entrance facing Corner Market and Brent’s Drugs.

Originally from Zihuatanejo, Mexico, Salinas has lived and worked in professional kitchens in California and Texas, including a stint as Lead Pastry Chef at the award-winning Post Oak Hotel in Houston. Just Vanilla Bakes was inspired by his passion for creating traditional pastries with a modern Southern twist. He saw a need in Jackson for accessible and quality pastries made from well-sourced ingredients, and his home-based kitchen quickly expanded to meet the needs of the Fondren community and beyond.

Stop in for fresh grab-and-go baked goods, like desserts, croissants, and seasonal offerings, alongside drip coffee, lattes, and cold brew. Their front-of-house team works hands-on in the bakery daily and knows the ins and outs of every menu item – so ask away!

Salinas and the Just Vanilla Bakes team are focused on the fun of being a part of the city where they work, play, and live. They love to serve local small businesses and take pride in collaborating with other Jackson entrepreneurs. Their joy is found in being a neighborhood bakery where customers can easily pop by and enjoy fresh treats within walking distance from their homes.

Specialty items and custom desserts are available for pre-order. Check out their Instagram for their rotating selection of case items.

Open 7 am to 12 pm Wednesday through Saturday.



  • Bakery/Sweets/Ice Cream
  • Coffee



  • Takeout