About Visit Jackson

There’s no better way to sample the South than in the “City with Soul”. A perfect blend of the old and the new, Jackson offers glimpses of the past while looking ahead to a very bright future. From historical marks in history that have shaped America, to music, to world-class museums and exhibits, to thriving festivals and events, to award winning attractions, to James Beard Foundation chefs and restaurants, Jackson is a destination full of surprises! Learn more by contacting Visit Jackson!
Mississippi’s Capital City is conveniently located at the crossroads of Interstate 55 (north-south) Interstate 20 (east-west), and the historic Natchez Trace Parkway (from Nashville southeast to Natchez) in the heart of our “Hospitality State.” As the center for the Metro Jackson area, home to more than 425,000 people, the city of Jackson is steeped in history, music, performing arts, sports, and our truly Southern way of life.

About Visit Jackson
In 1983, the state legislature established the Jackson Convention & Visitors Bureau (Visit Jackson). Senate Bill #3080 authorized the creation of Visit Jackson, identified its purpose, and provided for funding through the levying of a 1% sales tax upon hotels/motels and restaurants. These funds form the foundation on which Visit Jackson promotes Jackson as a tourist, group tour, trade show, and convention/meeting destination. Visit Jackson was awarded accreditation from the Destination Marketing Accreditation Program (DMAP) in 2012, and is the only accredited DMO in the state of Mississippi. DMAP is an international accreditation program developed by the Washington, DC based Destination Marketing Association International (DMAI).

The mission of Visit Jackson is to attract, promote and facilitate tourism to and with our market.

The overall goal of Visit Jackson is to cause major economic impact for Jackson through programs designed to identify, attract and service conventions and meetings, trade shows, group tours and consumer travelers, while impacting the quality of life of local citizens.

In 1983, the state established legislation authorizing the creation of the Jackson Convention & Visitors Bureau (Visit Jackson). By doing so, it identified its purpose and provided funding through the levying of a 1% sales tax on hotels/motels and restaurants.  Visit Jackson is governed by a nine member Board of Directors.  The Board of Directors represent community constituent groups; they are recommended by each group’s governing industry and organization assemblies and confirmed by the city of Jackson’s Mayor.
Visit Jackson’s three departments (Administration, Marketing, and Sales and Services) provide services to visitors, conventions, group tour operators, local hotels, restaurants, shops, special events, and attractions, and help to bring millions of dollars into the local economy annually.

Visit Jackson is governed by a nine-member board of directors representing various segments of the community.

  • 2 Hotel/Motel Representatives: Gaines Sturdivant, Marcia Weaver
  • 2 Restaurant Representatives: Ken Crotwell, Monique Davis
  • 1 Business/Metro-Jackson Chamber of Commerce Representative: Pamela Confer
  • 1 At –Large Representative: Jackie Wansley
  • 1 Education Representative: Carol J. Burger
  • 1 Attractions Representative: VACANT
  • 1 Arts Community Representative: Robert Gibbs   


  • Chairman - Robert Gibbs
  • Treasurer - Ken Crotwell
  • Secretary - Carol Burger

Standing Committees/Chairs

( Robert Gibbs, Ex-Officio of all Standing Committees)

Grant Development Program Committee:

  • Carol Burger, Chair
  • Pam Confer
  • Ken Crotwell

Personnel Committee:

  • Jackie Wansley, Chair
  • Gaines Sturdivant
  • Carol Burger

Bylaws Committee:

  • Gaines Strudivant, Chair
  • Marcia Weaver
  • Jackie Wansley


  • Chairman
  • Treasurer
  • Secretary
  • Pam Confer 
  • President & CEO

The "City with Soul "  offers so much to do that you’ll be busy deciding which attractions, events and restaurants to visit next. You’ll just have to come back again. Call Visit Jackson at 1-800-354-7695 or 601-960-1891.